From why you should wear your stripes to how to apply them, you can also use them as a tool to sell online.
It's a great way to show people a colour while talking via a live video or even a one-on-one video call conference. You can show them the tube but you can also show them a number of swatches.
While online, most of the time people can't actually see your hands but you could easily take pictures and post them. If you are taking pictures throughout the day it's a great idea to label your images with the names of the colours. Here are some of my stripes on social media.